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Our Design Director speaks on "Wireframing for Fun and Profit"

Troy Lachance speaking at HOW Interactive Design Conference

September 27, 2012 by Rebecca

In web design, like print design, it takes a while to develop an effective creative process—hours of pushing pixels and creating idealized designs (that a client might not approve), making revisions, racking up hours, making more revisions. But eventually, we learn how to make it all work.

That’s the story Troy Lachance will share in this session: lessons from deep in the trenches, and hard-earned bits of wisdom forged from a range of disastrous mistakes in process and execution. Teaching from his—and others’—mistakes and successes, he’ll explain how to create a web design process...from nailing down the structure, to addressing content, navigation and hierarchy, to starting the design.


Troy's session is Friday, 9/28 from 4:00-4:30. Learn More about the How Interactive Design Conference.